In order to launch the Winter Codes of 2014 (i.e: NRL & SUPERUGBY) FOX SPORTS chose Playtime as a title/theme for this campaign. The brief was to create a logo for this campaign that reflects fun, excitement and love for these sports which appeals to all ages and markets.
by: Daniel Rammal
Written by: Colin Skyba & Marty Moynihan
Directed by: Colin Skyba